It’s full steam ahead for Fleuroselect

After the tumultuous year 2020 caused by the coronavirus pandemic, Fleuroselect cancelled its 50th-anniversary convention in the Netherlands. Now, in…

Stand-in ‘FlowerTrials’

FCI magazine gladly accepted the invitation to attend their Open House event, which, pandemic or not, was filled to the…

PBR in relation to harvested material

Mia Buma is Ornamentals Production Advisor to AIPH, wrote in the July-August 2021 edition of FloraCulture International magazine. AIPH’s Novelty…

Paying homage to the auction clock

In the run-up to Mother’s Day, Royal FloraHolland reported a record week turnover of over 170 million euros. This achievement…