Big Data in floral

You think the digital revolution is over? You’re wrong. We’re in the midst of it. Finding, processing, analysing and distributing…

Dümmen Orange about globalisation

Global breeder Dümmen Orange is the world’s largest grower of cuttings, producing over 1.5 billion cuttings per year (4,000 varieties)…

Revolutionary Rhododendrons

Don’t tell grower Tom Leybaert that Rhododendrons and Azaleas have become a bore. Immediately he’ll point to bold branding examples…