IPM Essen and German florist association FDF launch inaugural Best Practice Award

The floral design show in IPM Essen’s feature area Green City.

Germany’s horticultural trade show IPM Essen and florist association FDF announce a new Best Practice Award for exhibitors. Green professionals demonstrating best practice in ornamental horticulture and floristry will be awarded across eight categories: Design&Trends; Price&Performance; Technology&Tools in Floristry; Accessories&Gifts; Deco Indoor; Deco Outdoor; Sustainability; and ‘Best Floral Container in Show’.

The inaugural award ceremony marks IPM Essen’s Ruby Jubilee, celebrating 40 years of succesful trade show organising between 23-26 January 2023.

A panel of experts judges will evaluate nominated products across eight categories. The winners will be selected on the basis of their high practical relevance and sales potential. The awards ceremony will take place on the first day of the trade show.

“Together with our long-standing partner, the FDF, we have the goal of strengthening the floristry area at IPM ESSEN. The new ‘Best Practice Award’ focuses on sales-boosting and practice-oriented products. The retail industry will thus receive valuable orientation and the participating companies will be more visible,” explains Andrea Hölker, project manager of IPM ESSEN.

Visitor can see all nominated products the Best Practice Award feature area in Hall 5. The awards ceremony will happen in the same hall on IPM’s opening day at 5pm.

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