Germany’s Import Promotion Desk flying the flag for Ecuador, Colombia and Kenya at IFTF

Import Promotion Desk (IPD), an initiative established by the Federation of German Wholesale, Foreign Trade and Services (BGA) and sequa gGmbH, is expanding its commitment and will be flying the flag for Ecuador, Colombia and Kenya at the International Floriculture Trade Fair (IFTF) in Vijfhuizen, Netherlands on 9-11 November 2022.

In an absolute first, IPD will accompany five companies from its new partner country Kenya to a flower trade show. In addition, flower growers from Ecuador and Colombia will showcase roses, Gypsophila, carnations, Callas, Chrysanthemums, cut Hydrangeas and exotic flowers such as Heliconias and Proteas.

IPD selected the companies with criteria such as product quality, export readiness and capacity as well as fulfillment of international standards and certifications being double-checked.

During IPD’s first Fact Finding Mission to Kenya this summer, IPD experts spoke to six cut flower growers. They explored opportunities to boost collaboration and strengthening trade.

The import promotion initiative connects producers from developing and emerging countries with European import companies. No better way to do so by showcasing Kenyan-grown roses, summerflowers, Alstroemeria, Hypericum and kangaroo paws at the forthcoming IFTF show.

IPD is an initiative for import promotion in Germany. The agency serves as a bridge between small and medium-sized enterprises in selected emerging markets and developing countries on the one hand and European importers on the other. The objective is to integrate the partner countries into global trade, thereby contributing towards sustainable economic development in these countries.

IPD introduces exporters from its partner countries to the EU market and assists them in setting up trading relations. For European importers, the IPD opens up new supply sources in the partner countries and assists them in the procurement process for specific products. IPD’s matchmaking services are free of charge.

IPD is currently active in 15 countries: Egypt, Ethiopia, Ecuador, Côte d’Ivoire, Ghana, Indonesia, Colombia, Kenya, Morocco, Nepal, Peru, Sri Lanka, Tunisia, Ukraine, and Uzbekistan.

IPD focusses on specific product groups: fresh produce, natural ingredients for foods, pharmaceuticals and cosmetics, sustainable wood products, cut flowers and sustainable tourism.

IPD has been established and implemented by sequa gGmbH – the globally operating development organisation of German industry and the Federation of German Wholesale, Foreign Trade and Services (BGA.). The agency is funded by the Federal Ministry for Economic Cooperation and Development (BMZ).

In Germany IPD has forged a partnership with the Verband des Deutschen Blumen- Gross- und Importhandels e.V., also known as the BGI. Also, they are in good contact with Union Fleurs.

IPD and its exhibiting growers look forward to meeting you at the IFTF show (stand A4 22).

For more information visit www.importpromotiondesk.de