Powerplants Australia and PB tec announce strategic partnership

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WESTLAND, Netherlands: PB tec and Powerplants Australia have announced their strategic partnership as of today. Their mission is to provide the world with a high-quality food supply, with a strong focus on creating sustainability and minimising needed natural resources.

Both companies develop state-of-the-art horticultural solutions for companies around the globe, offering electrical engineering, water systems, lighting and automation. This strategic partnership with high class Dutch horticulture technology is again a big leap for the Australian market.

PB tec is headquartered in the Netherlands and is one of the world’s leading companies in providing advanced horticultural solutions across the globe. Powerplants Australia, Australia’s horticulture tech industry leader, located near Melbourne recently won the Casey Cardinia Business Award for manufacturing and is known for its outstanding customer service.

Koen Brabander from PB tec: “This partnership provides PB tec with a unique opportunity to grow in the Australian market. A local presence in Australia will not only allow for quicker and better service. This strategic partnership will further strengthen both companies to compete on complicated tech challenges on minimizing water usage and improving technology in the Australian horticultural sector.” With Powerplants as a local player, PB tec will improve her understanding of Australian legislation which improves smoother business operations onsite.

Carl van Loon of Powerplants is excited about the Strategic Partnership: “It’s a big compliment to be chosen by PB tec in their worldwide expansion. Not only that, it will allow us to proceed earlier with our plans for expansion into Asia. But the biggest benefit to Powerplants is the depth of experience that Powerplants can now draw on for large and complex horticultural projects. My business partner Simon Gomme and I looking forward to continuing to run the company, but with greater financial resources. Our Team of employees and contractors are also excited to be part of a much larger company that values their contribution and will provide them with greater opportunities. We recently celebrated our 25th anniversary, and now look forward to the next 25 years of growth in serving the Horticultural industry in Australia and abroad.”

Both companies are very excited about this new partnership. It is a unique opportunity to further support the horticultural sector in Australia, and thus to be able to make a sustainable contribution to clean food supply for more communities across the globe.

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