FCI Magazine November – December Online Now

Poinsettia’s Star Shining Brightly After 17 Years of Campaigning

The Poinsettia trade and consumer campaign Stars for Europe (SfE) began 17 years ago.

Considering most flowering pot plant purchasers today are over 65 year old, a particularly fierce competition that European Poinsettia growers face in the potted plant business is (un)conventional competitors moving in on Poinsettia’s share of wallet. However, the vision for the marketing initiative has remained unchanged, says campaign leader Dr. Susanne Lux. Read more…

FlowerTrials – An Early Summer Must-See (2)

This year’s FlowerTrials^® took place June 12-15 in the Westland and Aalsmeer regions in the Netherlands and the Rheinland Westfalen region in Germany. 

A record 60 breeding companies launched thousands of novelty pot and bedding plants and merchandising programmes and concepts. In attendance were growers (37% of total visitors) followed by import/export specialists (21%), breeders/young plant producers (12%), retailers (6%) and auction representatives (1%). Here’s our take two on the biggest stories from FlowerTrials 2018. Read more…

Happy Birthday HTA National Plant Show

The HTA National Plant Show, held at Stoneleigh Park in Warwickshire, celebrates its 10th birthday in 2019 – a real milestone in the UK horticultural calendar bringing together growers and retailers at a key point in the year.

With plant sales, showcasing new products and networking at its core the show has seen changes over the course of its 10-year history from the development of the seminar offering to the addition of a sister event to run alongside it – the Nursery Supply Show. Read more…

Green is Life 2018

The predominance of family-owned and run businesses in Poland’s nursery stock industry brings strength to this industry through continuity of business relationships and commitment to quality, all supported by the natural friendliness of the Polish people. 

This year saw the 26th edition of the Green is Life trade show in Warsaw, organised by the Polish Nurserymen Association. Many exhibitors have had trade stands since the start of Green is Life. Read more…

Epic Drama in Iconic Landscape but Growers Fight Back

A Xylella fastidiosa conference at Flormart aimed at distinguishing fact from fiction and providing a solid, scientific overview.

The looming specter of Xylella fastidiosa first emerged near Gallipoli in the Apulia region of southern Italy. It was October 2013 and initially little attention was paid to some scattered olive trees looking droopy and fatigued with leaves turning brown. But then entire groves started to show symptoms ranging from leaf scorch to eventual dieback and death. Read more…

Karol Pawlak Eager to Take Fleuroselect Global

Fleuroselect, a major international networking platform for key players in the ornamental plant industry, announced last month that Karol Pawlak has been appointed as President effective January 1^st.

As the economic spotlight shifts to emerging markets, Pawlak is eager to take the Fleuroselect organisation global and thus prove its members’ potential for expansion and growth. Pawlak said that 2019 is a true milestone year as Fleuroselect is set to celebrate its 50^th anniversary. Read more…

Greenhouse Design, Perfection is a Never-Ending Quest

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Read all these articles and more in FCI digital magazine online here