Beekenkamp Plants announces new plants and marketing concepts galore at forthcoming FlowerTrials

Under their ‘United Colours Of Beekenkamp” tagline Dutch based plant breeder and propagator Beekenkamp Plants will present many new plants and  marketing concepts  at FlowerTrials, the annual open days for the ornamental plant industry taking place between 11-14 June 2024.

At the beginning of 2024, Beekenkamp Plants is literally POPPED up on the market with a new crop: Pericallis POP. Pericallis POP will occupy pride of place at FlowerTrials and its display is meant to inspire growers, garden retailers, wholesalers and florists.

Beekenkamp Plants will also put Sunny Osteospermum in the spotlight. The company says “it is convinced that these specially selected varieties offer added value for the grower because they have a turnip window of up to 10 days”.

FlowerTrial goers can also visit a purpose-built Beekenkamp feature area which explains the compelling story behind a family business founded in 1951.

– Link to registration: https://www.flowertrials.com/en/registration
– Link to last year’s aftermovie: https://www.youtube.com/watch?v=gQol7r0jy2s

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