Treve Evans, AIPH’s Senior International Relations Manager, was promoting AIPH and its mission on the global stage on 8 October. Mr Evans took part as a prominent panellist at The Events Summit, held at Manchester’s renowned Old Trafford stadium, UK.
At The Events Summit, run by Major Events International (MEI), a pivotal gathering for professionals in the sports, music, and festival industries, AIPH’s unique perspective was brought to the forefront. Mr Evans underscored the vital role of International Horticultural Expos. These Expos, which AIPH has proudly approved and supported since 1960, are large, globally attended events that showcase the power of horticulture in driving sustainable urban development and enhancing green spaces worldwide.
Mr Evans spoke at length about the essential role of these Expos in promoting environmental awareness and sustainability, particularly in an era where the role of green infrastructure is increasingly vital to city planning and climate action. Since 1960, AIPH has proudly approved and supported over 50 International Horticultural Expos, positioning itself as a leading authority in regulating and promoting these major international events. AIPH has been responsible for ensuring that these Expos meet high standards of quality, innovation, and sustainability.
During the panel discussion, Mr Evans also addressed the evolving challenges that major event organisers face, particularly those on an international scale. From navigating complex logistics to integrating sustainability goals and ensuring meaningful community engagement, the demands on event professionals have never been higher. Drawing on AIPH’s extensive experience in regulating International Horticultural Expos, Mr Evans underscored the importance of cross-sector collaboration and long-term strategic planning to ensure these large-scale events are successful, impactful, and future-focused.
AIPH’s role in regulating and approving major International Horticultural Expos is built on a foundation of nearly six decades of expertise. These events serve as powerful platforms for international cooperation, promoting horticultural innovation and contributing to the creation of greener, healthier cities. Through
Mr Evans’ participation at The Events Summit, AIPH reinforced the significance of horticulture in shaping the future of global event management and showcased how such expos can inspire positive environmental and cultural change on an international scale.
The Events Summit is a premier forum for the event industry, gathering key players from the major event sectors—sports, music, and festivals. AIPH’s involvement at this high-profile event not only positions the organisation as a leader in sustainable event planning but also highlights the crucial role of International Horticultural Expos as drivers of innovation and environmental stewardship within the world of major events.
