Royal Van Zanten adds new yellow variety to their succesful Charmelia series

RIJSENHOUT, Netherlands: Dutch-based plant breeder and propagator Royal Van Zanten is delighted to announce that they have added a new yellow variety to their succesful Charmelia serie. Charmelia, first introduced in 2014, is the brand name for spray alstroemerias with branches that bear many small and mainly open flowers.

Following the success of Charmelia® Pink, White and Blush, Charmelias are now also available in sunny, cheerful and energetic yellow.

The colour yellow has made a comeback in a big way. According to Pantone, the world-renowned authority on colour, yellow is this year the ultimate colour trend, and Royal Van Zanten’s latest Charmelia easily matches and combines with this trend.

Just like Charmelia® Pink, White and Blush, Charmelia Yellow flowers abundantly and has a long vase life of up to 21 days.

As of week 25 Charmelia® Yellow will be available throughout VMP connection of Decorum grower Together2Grow; after the summer period the flower will also be available at Royal FloraHolland.

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