07 February 2023
Today (7 February) is when it’s all going to happen: the opening of the spring edition of PLANTARIUM|GROEN-Direkt. With 170 exhibitors and at least 5,000 sample batches, the fair will offer professional garden plant buyers a full range of directly available outdoor plants. And that’s not all. Visitors can vote for their favourite product in the Visitors’ Favourite contest. At the same time, the trend plaza will present inspiring solutions to contemporary gardening problems, and purple focus signs will attract attention to exhibitors’ new products, special offers and other items of interest.
The 170 exhibitors mean that this first spring edition of PLANTARIUM|GROEN-Direkt is fully booked to the very last square metre. “Fortunately, we have been able to honour all applications for stand areas by creating some extra space at the last minute. The standholders, sample batches, novelties and trend plaza will together offer the professional visitors a full range of outdoor plants and plenty of inspiration for new ideas and knowhow,” says fair director Linda Hoogendoorn-Veelenturf.
Liesje Schreinemacher, Minister for Foreign Trade and Development Cooperation, Jeannette Baljeu, deputy of the province of South Holland and the board of Mayor and Aldermen of the municipality of Alphen aan den Rijn intend to pay a working visit to PLANTARIUM|GROEN- Direkt today. A group of exhibitors will then inform the minister, the deputy and the board about the importance of international trade for nurseries and explain how outdoor plants can help create a more sustainable living environment.
Trend plaza: solutions to contemporary gardening problems
Even more garden owners would like to do something to help bees or have an area in their garden where their plants aren’t growing well. At PLANTARTIUM|GROEN-Direkt, Romeo Sommers will be presenting all kinds of solutions to present-day gardening problems. He will, for example, explain which plants thrive in wet soil and which do particularly well in a hot, dry part of a garden, how gardens can boost biodiversity, and what you could do if you don’t have a garden. Romeo will present ideas and combinations of plants and other sustainable articles that will interest garden centres. He will do this with students so that they will know how to offer the best advice to new consumers by the time the students become involved in the sale of plants. Today, Romeo will give live presentations at 10:30 am, 12:30 pm and 2:30 pm. These presentations will be shown on screen tomorrow (Wednesday). Do go along to the trend plaza if you happen to be at the fair around any of these times! You’ll find plenty of inspiration at the plaza outside these presentations and on Wednesday, too.
The following have been nominated for the Visitors’ Favourite inspection: Armeria Dreameria ‘Sweet Dreams’, Colour your garden Bloemenmix (flower mixture), Elegrass – Dianella Blue Stream, Green Elements, Helleborus ‘Purple Joy’, Koeienurine – het vloeibare goud (Cow urine – liquid gold), Lophomyrtus ralphii ‘White Tiger’, Mangave Blazing Saddles, Pyracantha Orange Star, Rhododendron Hybrid “Grifie” and Rhododendron Hybrid “Lumie”. The nominated products are all described under the novelties on the website. The products submitted for inspection in this contest will be presented at the very entrance to the fair. During the fair days, visitors can vote for the product that they find the best novelty. The winning Visitors’ Favourite will be announced at 2 pm tomorrow (Wednesday, 8 February).
PLANTARIUM|GROEN-Direkt, the Green Retail Fair, coincides with GROEN-Direkt’s Spring and Autumn Fairs to create the perfect opportunity for suppliers and everyone active in the green sector to meet one another. The spring edition will take place today and tomorrow in and around the GROEN-Direkt hall at the International Trade Centre in Hazerswoude/Boskoop, the Netherlands. The opening hours are on both days from 7 am to 5 pm Entry and parking are free. The fair will be exclusively accessible to professional visitors after preregistration via the website. More information can be found on the website https://plantariumgroendirekt.nl/?lang=en.