Milan counts down to opening of Myplant & Garden

MILAN, Italy: With only a few hours to go, Milan has started counting down to the opening of the fifth edition of the Myplant & Garden trade show, which will be held at Fiera Milano Rho-Pero from February 20-22, 2019.

Show organiser V Group Srl and the city of Milan announced today that more than 650 exhibitors will be present at this year’s show, showing off their latest products and services on a 45,000 m2 exhibit space. Visitors to the 3-day event will experience a much expanded exhibition, conference and workshop programme, very closely focused on key issues affecting the ornamental horticulture and gardening industry.

The 2019 edition of Myplant & Garden already promises to be packed with new ideas, novelty plants and information with a strong focus on biodiversity, sustainability and the commercial production of ornamental plants.

The organisers have segmented the exhibit halls into eight main categories to enable buyers to shop for products and services efficiently. The product areas are home to nursery stock, cut flowers, home décor, pots and containers, machinery, garden maintenance, landscaping and services.

Set to be a popular attraction for attendees, the Garden Centre Experience pavilion will feature new trends and merchandising concepts for the garden retail industry. Debuting this year will be an area dedicated to sports fields. Hall 12 will be home to a buyer’s lounge, while hall 12 will include two conference areas to welcome the many professionals participating in seminars and workshops.

The show’s novelty showcase is an area dedicated to novelty flowers and plants and is closely linked to the Myplant & Garden Awards..

In turn, the Flower Boutique is set to provide inspiration for retail florists. Its exclusive pavilion will be a blaze of colours. On display will be new merchandising solutions, accessories and products for small and medium sized florists.

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