Groen-Direkt announces four seasonal fairs during peak season

Dutch-based ornamental plant wholesaler and cash and carry store Groen-Direkt announced it will host four seasonal sales events during peak season. The first is the Groen-Direkt Spring Days, taking place between 3-4 April 2023 at the company’s premises in Boskoop.

Groen-Direkt announces four additional fairs with different dates during peak season.

In addition to 5,500 unique sample batches, new marketing concepts, on-trend plant collections and specimen plants, the seasonal fairs will boast in-season products. Naturally, bedding plants and flowering shrubs will be the stars of events in April, May and June.

In an absolute first, the four fairs will host a Meet&Trade, a series of buyer and seller gatherings scheduled between 10am-2pm on Mondays and between 9am-11am during the event’s busiest hours. Buyers and sellers can come together at the 2CC stand to meet and greet and enjoy light refreshments and coffee.

Evergreen shrubs such as Buxus, Prunus and Taxus will be on sale in the webshop and the cash and carry store consistently and for an extended period.

Save the date:

Spring Days                         3-4 April 2023

High Season Days            1-2 May 2023

Mid-Season Days               22-23 May 2023

Summer Days                     12-13 June 2023 (Boskoop’s Royal Horticultural Society, aka KVBC, will do an additional round of judging for the best new plant introductions, which will be crowned Best in Show at the Plantarium Groen-Direkt show in August).

Professional buyers and sellers can visit Groen-Direkt’s seasonal fairs without an appointment at Noorwegenlaan 37, 2391 PW Hazerswoude, the Netherlands (ITC site). For more information, visit 

As the largest green market in Europe, Groen-Direkt has been bringing together the supply of and demand for garden plants for 25 years. The combination of thirty sample fairs per year and a webshop featuring up-to-date sample photos enables the company to offer its customers an extensive range of seasonal garden plants year-round. The company collaborates with 500 specialist growers from Boskoop and beyond.

In 2022, Groen-Direkt became part of Green Retail Events, the organisers of the Plantarium|Groen-Direkt show with its Autumn edition taking placed between 23-24 August 2023. For more information, visit

Opening hours:

Monday                              : 7.30am-6pm

Tuesday                              : 7.30am-12pm


Noorwegenlaan 37, 2391 PW Hazerswoude, The Netherlands (ICT site)


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