Almere City Council gives green light for final preparations of Floriade Expo 2022

ALMERE, the Netherlands: The AIPH-approved World Horticultural Expo Floriade, has been given the go-ahead for entering its last stage of development before it opens its door from 14 April to 9 October in 2022.

Amidst the outbreak of the coronavirus and the potential effects that this may have had on the Expo, the city council of Almere has appointed an advisor to consult on several scenarios for the A1 World Horticultural Exhibition, and answer whether the pandemic necessitated a reconsideration of Floriade.

Pictured left to right: Pieter Cloo, director Floriade Almere 2022 B.V. and councilor Jan Hoek of the city of Almere (Photo credit: DoepelStrijkers).

Mr Pieter Cloo, Director of Floriade Almere 2022 B.V., is pleased with the outcome of the vote in the city council on 18 June. “Together with the municipality of Almere, the province of Flevoland, the Dutch National Government, the Dutch Horticultural Council and all our partners, we will be able to achieve the desired Floriade programming and surprise the world in 2022”.

In 2022, Almere will be the stage for the Floriade Expo 2022 World Horticultural Expo for six months. The theme is ‘Growing Green Cities’. Together with international participants and national organisations, the Dutch horticultural sector will present innovations and solutions for sustainable and liveable cities. There is an expectation of two million guests from abroad and the home markets to visit the World Horticultural Expo.

The Floriade theme ‘Growing Green Cities’ is more relevant and urgent than ever. Urbanisation is rapidly increasing, and the liveability of cities is under pressure. Creative, innovative, and sustainable solutions are needed to keep urban environments attractive. Horticulture in all its segments offers excellent opportunities to live healthier, greener, and more pleasant lives. ‘Greening the City’, ‘Feeding the City’, ‘Healthier City’ and ‘Energising the City’ are the subthemes of Floriade Expo 2022.

The Netherlands is one of the major players on the world stage in the horticultural sector. The sector can anticipate current global developments and is continually working on innovative concepts that contribute to the quality of life, both on a large and a small scale. For example, the Expo’s Arboretum will feature trees chosen for their ability to lower the city’s temperature. Together with the Dutch Horticultural Council, Floriade is welcoming parties from all over the world to showcase their horticultural best practices to consumers and trade visitors.

Currently, 210 national companies have committed to Floriade, and 33 countries have confirmed their participation. Together with the municipality of Almere, the Dutch Horticultural Council, the Province of Flevoland, the Dutch National Government, Amvest, Dura Vermeer, the local/provincial business community and the tourism sector, Floriade Expo 2022 is on its way to a successful Expo.

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